Top 5 Business Apps on Android in Nigeria - Q4 2023

In Q4 2023, the top five business apps on the Android platform in Nigeria showcased varied performance metrics in terms of weekly downloads, revenue, and active users. Here is a detailed analysis of their trends:

LinkedIn: Jobs & Business News experienced notable fluctuations in its weekly downloads, peaking at around 21.5K in mid-October and then stabilizing at approximately 14.7K by the end of December. The app's weekly revenue saw a slight dip mid-quarter but ended strong with $1.3K in the last week of December. Active users showed a gradual decline from 517K in late September to 442K by the end of the quarter.

Zoom Workplace had consistent weekly downloads, maintaining an average of around 20K until mid-December, when it dropped to 11.7K. Revenue also saw a steady decrease, starting at $500 in late September and ending at $300 in the last week of December. Active users fluctuated slightly but generally decreased from 281K at the beginning to 234K by the end of the quarter.

Wabi - Virtual Phone Number maintained stable weekly downloads, averaging around 400, with a peak of 438 in mid-December. The weekly revenue hovered around $100, ending at $131 in the last week of December. Active users remained relatively steady, starting at 1.78K in late September and slightly decreasing to 1.51K by the end of December.

OnPhone - Second Phone Number saw significant growth in weekly downloads, particularly in early November, peaking at 1.84K. Revenue remained stable, averaging around $100 per week, with a slight increase to $108 in the last week of December. Active users showed a peak in early November at 36.4K before declining to 28.4K by the end of December.

OfficeSuite: Word, Sheets, PDF experienced a gradual increase in weekly downloads, peaking at 1.57K in early November before declining to 905 by the end of December. Revenue showed a slight increase, peaking at $62 in early December. Active users saw a consistent rise, starting at 4.79K in late September and peaking at 6.1K in mid-December before ending at 5.46K.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's website.